Selling
Getting you the right price, the right way
Understanding the ever-changing real estate market is one of the toughest challenges in our industry. Setting a realistic, but competitive price for your home that reflects the current market is crucial to ensuring you receive the maximum amount of money for your home. This is a skill that comes from a REALTOR® with the experience and know-how that comes with constant research and education. We take pride in our profession and want to share our knowledge with you.
Market Research & Analytics
If you are thinking of selling your home, let us help by providing you with a Comparative Market Analysis (CMA). This in-depth evaluation will compare your property to the competition including active listings and properties that have recently been sold in your neighbourhood. It will outline information such as market trends in price and days on the market for properties in your neighbourhood. We will carefully look at all the information we can source about your property and that of your competitors to ensure that we’re doing everything we can to
justify the highest price possible for your home. No two homes are identical so understanding the unique, beneficial aspects of your home, and combining it with detailed market analysis, is our approach to pricing properties properly. Our goal is to price your property to sell for the most amount of money in the least amount of time.
Marketing
Selling a home doesn’t mean only listing it on the MLS – that’s just a part of the process. Developing a strategic marketing plan, showcasing your property with professional photography, and successfully presenting your home at showings and open houses is integral to a successful sale. You will need the right people to market and sell the specific features and benefits that are unique to your home, and this is where we thrive. We cut no corners when selling your home. Whether it’s $100,000 land-only lot or a multi-million dollar custom house, we will provide professional, top-quality marketing materials that show the buyer’s that you take pride in your property and so do we. Our marketing materials speak for themselves.
Offers and Negotiations
With life-long sales and marketing experience and several top sales achievements*, we can stand strong on your side of the negotiations, working tirelessly to get you the best price for your property. We know when to push and when to listen and adapt to counter-offers. This is not simply done with words, but knowledge of every aspect of a listing we take on and the current market conditions.
“We sold quickly, an incredible 2 days on the market and a dozen showings, with multiple offers. As it was an income property, we were not on site. They shovelled the drive and walk, they cleared the drains, they provided furniture to help stage the unit, they printed AMAZING photos and pamphlets to give to prospective buyers. And they dealt with our strata, that alone was impressive. We were so happy with the information they provided, the tools they gave us to help sell quickly, the overseeing of dealing with lawyers, home inspectors, and the way they both made this sale easy and seamless was so calming and helpful. Thanks to both Brooke and and Bernadette, we were able to sell our unit over asking price, during a hairy time, with very little stress.”
- Nicole and Rob Eley
Understanding Market Conditions, Understanding When to Sell
Constantly changing aspects of the real estate market will always be one of the main factors in determining a property’s value, regardless of the other qualities or characteristics of a home or property. It is important to understand the current market conditions in order to understand the best pricing and marketing strategy for a successful sale.
Not sure what’s best for you at this time? Let us help you decide. We are here for you to have an open and honest conversation and we’ll never push you to do things on our schedule. We want you to achieve your goals using the maximum benefit of the market conditions at any time! Get in touch or sign-up for our email list so we can keep you in the loop as market conditions change!
